Welcome to Money In Transit, the newsletter for startup founders who find themselves dragged into payments technology. I’m Alvaro Duran.
You’ve probably heard that “everyone works in sales, even if they don’t realize it”. It’s probably true. But an updated version, for online businesses, would be “everyone works in world-building, even if they don’t realize it”.
It’s the same idea, but tailor-made for a world where distribution is costless, and “content” is everywhere. Coherency in communication is much more effective online, and that usually comes from a small number of individuals, sometimes only one.
Consider sharing this post with someone who has recently started in the payment industry.
Editor’s Note: Money In Transit will be off next week, back in January.
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